Put people first

BRTN collaborates with Marriott International across its brand portfolio at property, country and regional levels, spanning brand strategy initiatives, country-wide strategies, brand creation and individual hotel positioning.

We are proud to be a preferred agency for hotel positioning and storytelling for the group’s collection brands, including Autograph Collection, Tribute Portfolio and The Luxury Collection, as well as core brands such as Marriott Hotels and Resorts, Courtyard by Marriott, Four Points by Sheraton, Marriott Executive Apartments and Le Méridien.

At a global and regional level, BRTN has delivered a range of strategic projects, including the global brand refresh of Marriott Executive Apartments and the development of the APEC regional resort proposition for Courtyard by Marriott and Four Points by Sheraton. Other recent work includes the creation of The Halcyon Private Isles Maldives Autograph Collection brand, Series by Marriott in India, and the Marriott Malaysia country business roadmap 2026 - 2028.